PetLondon Models Privacy Policy

PetLondon Models has a commitment to your privacy. We have updated our Privacy Policy in May 2018 line with the General Data Protection Regulation

This page explains our data protection policy including how we use the personal data you submit to us for your model agency membership.

We will respect your rights and ensure that queries relating to privacy issues are dealt with promptly and transparently. Our staff are trained on their privacy obligations.

Activity on this website is monitored to help keep personal information secure and to ensure that we comply with obligations under the Data Protection Act 1998 (the DPA) and the General Data Protection Regulation (the GDPR) from 25 May 2018.

The following discloses our information gathering and dissemination practices for this website. We will only use your information as outlined below, unless you have been otherwise informed and given your permission where relevant.

About the Data Controller

PetLondon Trading Ltd is your data controller

PetLondon Trading is a limited company registered in England with the company registration number 4819529, with its registered address at 25 Manchester Square, London W1U 3PY

If you wish to contact us in relation to this notice, please email

What data do we process?

This privacy policy applies to all those who register on the PetLondon Models website or those who send through an email enquiry via the website

We will not ask for more information than we need for the purposes for which we are collecting it and we will only collect and use information where we have lawful grounds and legitimate business reasons to do so.

We are required by law to hold information for as long as is necessary to comply with our statutory and contractual obligations and in accordance with our legitimate interests as a data controller. We will use reasonable endeavours to ensure that your personal data is protected, secure, maintained and up to date.

The following sets out the personal data that we will collect and why we collect it:

We collect data you voluntarily provide to us when completing your model agency application form including your name, address, email address, phone numbers and details about your animal(s) for the purposes of matching them with jobs as animal models.

This information is used to contact you, to send emails and to match your animals with potential jobs

We may use this information to bring or defend any legal claims and to prevent fraud.

We collect information about your pets including pet's name, images, skills, date of birth and breed.
Pet information is requested so that we can match your animal with potential jobs as an animal model

We save details of communications with you whether by phone, email or post.
We do this in order to efficiently and professionally deal with any queries and requests

Who do we share data with?

To operate effectively as an agency we may share your pets data that you provided on your application form with our clients for the purposes of them choosing animals to book as animal models. We may need to share your phone number with our clients, for the purposes of them adding this to their call sheet. This will only be upon a confirmed booking of your animal taking place and not at the casting stage.

We may share your data with our trusted service providers who need to access it in order to carry out their duties. These include our own staff and technical teams such as our website designers.

We may also share your personal data with external third parties in some circumstances. These could include

-any third party to whom we may need to disclose personal information to comply with our legal, regulatory and statutory obligations;

-any third party where you have given your consent;

-our legal advisers, insurers or other third parties who need access to it in the context of managing, investigating or defending claims or complaints;

-in connection with any change, merger or acquisitions of all or part of our business;

Thank you for reading our PrivacyPolicy. We may change this policy from time to time. If we make significant changes in the way we treat your personal information, or to the privacy policy, we will make that clear on this website, or by some other means such as email, so that you are able to review the changes before you continue to use our website.

Review of this Policy
This Privacy Policy was last updated in May 2018.

PetLondon Models provides Animals to act or perform for
Television, Filming, Commercials, Videos, Editorial, Theatre, Events & Photoshoots